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As a former animator for MGM, Max Fleischer, and Paramount's "Famous" Studio, John Walworth's closest associates included such well-known names as Popeye, Olive Oyl, and Casper the Friendly Ghost. These familiar characters and the toy surprises and give-aways Walworth designed for Cracker-Jack (1959-1974) and Nabisco, among others, comprise the nucleus of his life work which was documented in the 1989 exhibition, A Surprise Inside! The Work and Wizardry of John Walworth. |
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| This exhibition chronicled for the first time the sustained creativity of John "Wally" Walworth whose fifty-plus year career as a cartoonist, animator, and designer of child appeal premiums, spanned a period which saw great changes in American advertising and marketing techniques, technology and design, and animated cartoon entertainment.
Although Walworth himself fastidiously collected examples of his designs, from Straight Arrow rings and Howdy Doody "climbers" to Shredded Wheat's Spoonmen, his give-aways had never been critically evaluated as a body of work that made a significant contribution to American popular culture. This exhibition re-aquainted the public with Walworth's work and brought it to the attention of those scholars, museums, and collectors with a serious interest in 20th century emphemera.
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